Whippoorwill Holler Net Worth: How Much Has Been Made So far?


Nestled in the picturesque hills of North Arkansas resides a celebrity chef whose star is on a meteoric ascent.

Whippoorwill Holler (real name Lori Diane Brown), a name synonymous with culinary excellence, is not just a talented chef; she’s also a dedicated homesteader and a YouTube sensation. With a thriving online presence and a simple, yet fulfilling life, Whippoorwill Holler’s net worth of $250,000 is steadily climbing.

Net Worth

As of 2023, Whippoorwill Holler’s net worth is estimated to be an impressive $250k. This figure reflects earnings from the Whippoorwill Holler YouTube channel and Amazon store.

Whippoorwill Holler YouTube Channel Net Worth

The Whippoorwill Holler channel, created eight years ago receives an average of 765000 monthly views and is Adsense monetized. The Whippoorwill Holler channel is in the food and lifestyle category where the average cost per mile (aka CPM, calculated per thousand views) is around $5. 765,000/1000×5=~$4000.

Bear in mind CPM fluctuates and depends on several factors such as the audience type, country, content, inventory, etc. Also, not all views are monetized/monetizable. That mentioned, and assuming all things being equal, Whippoorwill Holler’s channel should be generating around $4000 in revenue monthly. Daily, that is around $125.

Don’t forget that YouTube takes a 45% cut and assuming taxes gulp another 30%, this would amount to a monthly income of around $1000 from the Whippoorwill Holler YouTube Channel. Yearly, that is $12000.

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Whippoorwill Holler’s Amazon Store Net Worth

An Amazon store is another revenue source for the Whippoorwill Holler’s brand. While important information like sales analytics and store views are not available, given Amazon’s and Whippoorwill Holler channel’s reach with over 400k subscribers, the Whippoorwill Holler Amazon store is estimated to be generating at least $36k yearly in income. That is a conservative 3× of the channel’s yearly income seeing as the average price of items in the store is around $40.

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About the Whippoorwill Holler YouTube Channel


With a passion for homesteading, cooking, and gardening, Whippoorwill Holler (real name Lori Daine Brown) ventured into the world of YouTube on February 10, 2015. Based in the United States, her channel has flourished over the past eight years with more than 600 captivating videos and over 400k subscribers.

Living alongside her husband, Whippoorwill Holler has spent her life honing her homesteading skills on their expansive 20-acre property. Their rustic cabin is home to not only her husband but also four of their children and five beloved grandchildren. In her pursuit of simplicity, she has nurtured a menagerie of chickens, horses, cattle, sheep, and goats.

Quick Info

Information Details
Real NameLori Diane Brown
Channel NameWhippoorwill Holler
Channel Created OnFebruary 10, 2015
Place of BirthUnavailable
ProfessionYouTube, Chef, Homesteader
In a Relationship With/Married ToMr. Brown
Children 4
Channel Linkhttps://m.youtube.com/@WhippoorwillHoller/channels
Amazon Store Linkhttps://www.amazon.com/shop/whippoorwillholler

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Whippoorwill Holler’s journey from a humble homesteader to a renowned celebrity chef and YouTube sensation is a testament to her dedication and talent. Her net worth, currently valued at $250000, reflects the fruits of her labor and her ability to harness multiple income streams effectively.

As she continues to inspire and captivate her audience, it’s safe to say that her success story is far from over.